Negotiating For What It's Worth

by Craig Williamson with Kevin Balshaw

N4W - a negotiating a practice that challenges the accepted approach of salespeople worldwide. It will arm salespeople in any field, but especially real estate, with the awareness and skills to ensure negotiations are decision based. Real estate company director, Craig Williamson, has devised the new concept of negotiating for what it's worth to cater for better informed, more discerning buyers, and for salespeople to achieve consistently superior results.

"This book bridges the gap in training and provides a deep insight into the unique methodology and skills required to become a master negotiator using the N4W method. I recommend it as essential reading for all estate agents and salespersons wanting to develop their skills in the specialist field of negotiation."
Enzo Raimondo, Chief Executive Officer, Real Estate Institute of Victoria, Australia.

144 pages softcover

View a sample of this book.